A vision

Integrity, Expertise, Precision

PERNOD RICARD

LAUVIA

 

Rebuild an iconic Armagnac brand and incarnate its new brand positionning "eaux-de-vie craft blenders".

A range guided by a unique philosophy: only spirits with an optimal maturity will be launched on the market.

The brand symbol representing the fusion between the wood and the maturation time expresses this know-how
and is the cornerstone of the new brand territory deployed by the Agency.

Brand identity and brand symbol

Bottles and cases creation

Packaging range